Monthly Archives: April 2013

The Author as Entrepreneur

First posted on the Xchyler Publishing blog, Tuesday, April 30, 2013 Way back in the Dark Ages—the 1980’s—when I was a pup without an MBA to my name, there was a guy at Harvard Business School by the name of Howard Stevenson. Howard looked around at all of the definitions of “entrepreneur”, such as: “A […]

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Straight Talk . . . from Marketing?!?

Originally posted on the Xchyler Publishing blog, Wednesday, April 24, 2013 Straight Talk . . . from Marketing?!? Over the last few weeks various contributors to the Xchyler blog have touched on some of the things that make the whole Xchyler (hereinafter “The X”) experience so different. In today’s post I’d like to take some […]

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